Archive for the ‘Case Studies’ Category

Project Responsible Alcohol Distribution

Kyle Communications built a credible and trusted brand for Project Responsible Alcohol Distribution (Project RAD) by uniting community advocates and retailers. The statewide education effort relied on video, narrative storytelling, online tools, research and electronic communications to tell thousands of targeted Hoosiers –

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Indiana Debate Commission

Kyle Communications set out to donate time to a charitable cause with significant reach and impact—creation of a statewide debate commission. For nearly a decade, Indiana media and citizen groups had explored the possibilities of creating an entity to set standards for political

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Verizon Wireless: Social Media

Kyle Communications developed drill-down social media campaigns to drive potential customers into Verizon Wireless retail stores. A branded Twitter page, changed out seasonally for events from celebrity appearances to ticket giveaways for top draws like the Indianapolis 500, pulled in record numbers of

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Verizon Wireless: Blog Media

Kyle Communications recruited an influential blogger, “The Queen of Free,” to invite new and veteran bloggers to trial devices from Verizon Wireless—something most of them had never done before. All attendees at our holiday-themed party received activated wireless phones to use for 45

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Indiana Association of Beverage Retailers

Kyle Communications pulled together statewide retailers to tackle growing concerns about the increasing notoriety of high-alcohol content energy drinks, including deaths. While negative buzz continued to build about these beverages, which included increasing scrutiny from the U.S. Food and Drug Administration and state

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National Panhellenic Conference

Kyle Communications tapped the “real voices” of sorority women to create an online conversation and boost participation for the celebration of International Badge Day—a day set aside for sorority women to share their pride by wearing Greek letters, pins and badges. The soundbite

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Address

Kyle Communications
902 N. Meridian St., Suite 212
Indianapolis, IN 46204
Phone: 317-509-7334