Archive for the Marketing Category

Going Social – Where are the CMOs?

If you had to guess, do you think C-suite executives get social? According to a global survey, CEOs get social, but CMOs are failing to implement. That’s a major internal disconnect in securing loyal brand advocates. IBM’s Peter Korsten said the culprits to […]

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Has Facebook Hit its Peak?

Facebook noise has been significant in recent months leading up to Friday’s much anticipated IPO and yammering over social media and unpredictable tech stocks (and now investor lawsuits). Has Facebook hit its peak? One fact remains – more than 900 million registered users […]

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Kardashians Famous for Being Famous

Is the Kardashian clan news? Enough for Barbara Walters, who interviewed les femmes for her special on the “10 Most Fascinating People of 2011,” and referred to them as a family that’s made a living out of “being famous.” No talents to speak […]

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Woodchucks and Siri

Siri, the buzzy feature on the iPhone 4S, has been getting a lot of traction on woodchucks. Ask: How much wood could a woodchuck chuck if a woodchuck could chuck wood? 42 cords of wood to be exact. Everyone knows that. Seriously, Siri […]

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Are QR Codes a Marketing Gimmick or Keeper?

You’re seeing them pop up everywhere around town—on commercial real estate signs by global real estate leader CB Richard Ellis (CBRE), in promotions at the Indianapolis Motor Speedway for sweepstakes, and more recently in a full-page newspaper ad from Tom Wood Automotive Group. […]

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State of The News Media Report 2011

Every dollar of an advertising budget should count, so how do you make the most of that pie slice in 2011? Technology is critical to the mix as traditional media struggle to get key content to readers, viewers, and users in paid content […]

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Bigger isn’t always better. Sometimes, it’s just big. Our powerhouse shop pools talent to create the right solution for you. We’re not into having the coolest office in town – big letters on our door, an awning overhead or portraits on the mantle. That’s just not us. We just like to deliver our best work at the best price. Call us for an honest chat and some honest answers.