Archive for the ‘Crisis Communications’ Category

Managing a Crisis: Lessons from Penn State

As university crises go, the Penn State scandal involving Jerry Sandusky will be the subject of scrutiny for decades. And now with two firms who share a monthly PR retainer of more than $200,000 to confine the damages – there will be even

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Crisis Communications: Getting your PR House in Order

Tis the season to get organized – and that means (as FEMA would remind us) getting prepared for any crisis that may come your way. Maybe the task is not as much fun as spreading evergreen wreaths and holiday lights around the office,

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When Going Negative Makes No Sense

Bob Schieffer (via his friend Tom Friedman of The New York Times) recently had an interesting commentary on political branding. Seems an advertising man explained to Friedman why major commercial brands don’t eat each other alive by “going negative” on a competitor in

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A Time and Place

Between Hank Williams Jr. and the Bank of America this week, we’re not sure who made the worst mess – a country singer who compared an American political figure to Hitler or a major institution adding $5 debit fees which prompted a Facebook

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When Disaster Strikes: Media Quoting Media

When disaster strikes, an eyewitness becomes critical to telling the story. Nothing can be more dramatic or personal than the minute-by-minute description of someone who’s been in the middle of a catastrophic event. And if eyewitnesses aren’t to be found, often times the

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