Archive for the ‘Blog’ Category

Kyle Communications Earns Top Award from Hoosier PRSA for Crisis Communication Work

By on May 18, 2013   /   Blog, Marketing   /   Leave a comment

INDIANAPOLIS—Kyle Communications, a media and public relations firm based in Indianapolis, added three new awards to its portfolio from the Hoosier Chapter Public Relations Society including the coveted “Best of Show” for crisis communications planning. The Pinnacle Awards, presented May 15, 2013, at

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Spotting the Social Media Fakes & Phonies

By on April 1, 2013   /   Blog, Social Media   /   Leave a comment

In the Twitter world, we’re all besotted by big numbers, rankings and top scores. We get it. But let’s take a look at how to spot the top dogs from the junkyard yappers. Control your Twitter destiny and find out whether your competitors

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What Makes Journalists Cranky About PR Pitches

By on February 4, 2013   /   Blog, Media Strategy   /   6 Comments

Having trouble with media and media coverage? Maybe it’s your own fault. If you don’t know how to approach media, here’s some insight from our media friends about what they like – and what they don’t like (or what makes journalists cranky about

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Indiana Politics, Beer and #TweetSeats in Social Media

By on January 24, 2013   /   Blog, Social Media   /   Leave a comment

Indiana Politics, Beer and #TweetSeats in social media. These are not necessarily odd companions, but Indiana’s new governor did invite a select few to the Statehouse for his televised #INSOS address – and the few invited to the special VIP invite from Mike

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Lance Armstrong: THE Public Apology of the Year (So Far)

By on January 16, 2013   /   Blog, Crisis Communications   /   Leave a comment

Issuing a public apology when media expose ill-advised life choices is not only necessary, it’s an absolute must to survive in business, politics – and as Lance Armstrong is finally realizing – in sports. How the banned cyclist’s public apology plays out will

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PANK Power: The “Other” Female Social Media Influencers

By on January 9, 2013   /   Blog, Marketing   /   Leave a comment

My name is Kyle Elyse Niederpruem and I am a PANK. Now, “women in my category” have a new label thanks to marketers. PANK = Professional Aunts, No Kids. According to new market research, we PANKs spend $9 billion annually on kids. With

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